Umar Punjabi
How Highverz distributed Umar Punjabi's content at scale through strategic clipping and multi-platform distribution. By turning key moments into short-form clips and pushing them across social platforms, we generated over 1 billion views, expanding the reach of his content across his personal brand ecosystem.
High Performing Short-form Clips
3 signature vertical videos scripted, directed, and edited by Highverz that generated over 41 million organic views.
High-Stakes Market Execution
Burj Khalifa Lifestyle Blueprint
The Discipline Breakdown
Umar Punjabi — Reel 04
Umar Punjabi — Reel 05
How We Distributed Umar Punjabi's Content
01 / Strategic Clip Selection
Identified high-potential moments from Umar's existing content and turned them into short-form clips designed to capture attention, spark interest, and encourage viewers to keep watching.
02 / Short-Form Content Optimization
Refined clips with strong opening hooks, tight pacing, engaging edits, and platform-ready formatting to make the content effective across social feeds.
03 / Multi-Platform Distribution
Scaled content distribution across social platforms and multiple accounts, putting clips in front of new audiences and generating over 1 billion views across Umar's content ecosystem.
“Highverz took our content distribution to another level. Their clipping strategy and multi-platform distribution helped our content reach massive audiences, generating over 1 billion views across our accounts.”
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